Our friend Tommy Penick made this excellent little video to demonstrate that nearly anything’s possible on a drop bar bike—and showcase Industry Nine’s gravel and all-road wheels—in five acts…

Around my backyard in western North Carolina, Industry Nine wheels are a unifying feature on nearly everyone’s trail bike. But, not everyone’s aware that the Asheville-based company also started making a full range of products for gravel and all-road bikes in the last few years. In their latest video, they show off this newer and lesser known range of products, and prove that absolutely anything is possible on a drop bar bike…

  • Industry Nine Expand the Map video
  • Industry Nine Expand the Map video
  • Industry Nine Expand the Map video
Industry Nine Expand the Map video

Video shot and directed by Tommy Penick. Photos by Burke Lawrence (@burkelawrencephoto). For more on Industry Nine’s drop bar wheel range, click here.

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