How Important is the MADE Bike Show? (MADE 2025)

In his final video from MADE, Neil wraps up the series with a question he posed to nearly everyone he interviewed: “What does the MADE Bike Show mean to you—and to the cycling industry as a whole?” He set out to understand how essential a space like MADE is for builders and whether it truly moves the needle for the broader bike world. Here’s what 20 framebuilders and makers had to say…

Thanks for tuning in! be sure to dig into all of our coverage from the 2025 MADE Bike Show—and from the past three years—at the tag #made-bike-show.